Content blocks

Content blocks are the static pieces of your pages — the text, lists, and social proof that stay the same for every lead and frame the AI-generated content around them. They work on any step.

Text

• Headline — big bold headline text, with size, alignment, and an accent color for bolded words.
• Text — rich text: paragraphs, lists, links, and formatting.
• Divider — a horizontal line, a text divider ("OR"), or an icon divider to break up sections.

Lists and structure

• Bullet List — a bullet list with check icons; good for benefits.
• Todos — a checklist the visitor can actually tick off.
• Feature Grid — a grid of features, each with an icon, title, and short text.
• Steps — numbered how-it-works steps.
• FAQ — an expandable question-and-answer accordion.
• Icon — a standalone icon with an optional badge background, for visual punctuation.

Social proof

• Testimonials — quotes from real people, with several layout templates.
• Stats — key numbers and metrics in a grid ("10K+ customers").
• Social Proof — avatars, a user count, or recent signups.
• Logos — a row of partner or media logos.

People and extras

• Profile — your creator profile with photo and bio; good for a personal sign-off on a report.
• Gallery — a masonry image grid with a lightbox.
• Copy Text — text visitors can copy in one click: an AI prompt, a script, a template.

Related articles

• Action blocks
• Media blocks
• AI Blocks